Advanced Search

Journal Navigation

Journal Home

Subscriptions

Archive

Contact Us

Table of Contents

Sign In to gain access to subscriptions and/or personal tools.
Communication Research
This Article
Right arrow Full Text (PDF)
Right arrow References
Right arrow Alert me when this article is cited
Right arrow Alert me if a correction is posted
Right arrow Citation Map
Services
Right arrow Email this article to a friend
Right arrow Similar articles in this journal
Right arrow Alert me to new issues of the journal
Right arrow Add to Saved Citations
Right arrow Download to citation manager
Right arrowRequest Permissions
Right arrow Request Reprints
Right arrow Add to My Marked Citations
Citing Articles
Right arrow Citing Articles via HighWire
Right arrow Citing Articles via Google Scholar
Right arrow Citing Articles via Scopus
Google Scholar
Right arrow Articles by FINN, S.
Right arrow Search for Related Content
Social Bookmarking
Add to CiteULike   Add to Complore   Add to Connotea   Add to Del.icio.us   Add to Digg   Add to Reddit   Add to Technorati   Add to Twitter  
What's this?

Origins of Media Exposure

Linking Personality Traits to TV, Radio, Print, and Film Use

SETH FINN

This investigation of the five-factor model of personality as a correlate of mass media use was designed to validate key links in a basic model of the uses and gratifications paradigm. Survey data collected from 219 university students who kept diaries of time spent using the mass media and participating in nonmediated communication activities were submitted to canonical correlation analysis. Minutes devoted to TV viewing, radio listening, pleasure reading, and movie attendance were correlated with the five personality traits of the NEO-PI—neuroticism, extroversion, openness, agreeableness, and conscientiousness. The strongest relationships for mass media use were between openness and pleasure reading, extroversion and negative pleasure reading, and openness and negative TV viewing. Individuals who scored higher on extroversion and agreeableness exhibited a preference for nonmediated activities, especially conversation.

Communication Research, Vol. 24, No. 5, 507-529 (1997)
DOI: 10.1177/009365097024005003
Add to CiteULike CiteULike   Add to Complore Complore   Add to Connotea Connotea   Add to Del.icio.us Del.icio.us   Add to Digg Digg   Add to Reddit Reddit   Add to Technorati Technorati   Add to Twitter Twitter    What's this?


This article has been cited by other articles:


Home page
 Journal of SociologyHome page
A. Nguyen and M. Western
Socio-structural correlates of online news and information adoption/use: Implications for the digital divide
Journal of Sociology, June 1, 2007; 43(2): 167 - 185.
[Abstract] [PDF]

Home page
 New Media SocietyHome page
M. J. Dutta-Bergman
Interpersonal communication after 9/11 via telephone and internet: A theory of channel complementarity
New Media Society, October 1, 2004; 6(5): 659 - 673.
[Abstract] [PDF]

Home page
 Public Understanding of ScienceHome page
M. F. Weigold and D. Treise
Attracting Teen Surfers to Science Web Sites
Public Understanding of Science, July 1, 2004; 13(3): 229 - 248.
[Abstract] [PDF]

Home page
 Communication ResearchHome page
M. D. Slater, K. L. Henry, R. C. Swaim, and L. L. Anderson
Violent Media Content and Aggressiveness in Adolescents: A Downward Spiral Model
Communication Research, December 1, 2003; 30(6): 713 - 736.
[Abstract] [PDF]