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Health at High Speed

Broadband Internet Access, Health Communication, and the Digital Divide

University of Arizona

The study reported here explored the broadband digital divide in the context of Internet-based health communication. Inequities in the adoption of broadband technology were examined and the comprehensive model of health information seeking (CMIS) was used to make predictions about the implications of broadband Internet for personal health. Data from a population-based survey conducted by the National Cancer Institute in 2005 (N = 5,586) were analyzed. Results showed that those who were younger, more educated, and lived in an urban area were more likely to have a broadband Internet connection in their home. Furthermore, consistent with the CMIS, those with a broadband connection were more likely to use the Internet for health-related information seeking and communication than those with a dial-up connection.

Key Words: information seeking • health • Internet • e-health • digital divide • broadband

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